Drink the Bottles

  Bardstown Bourbon Company Turns Any Bottle into a Personalized Gifting Experience First in category NFC-powered gift tags debut ahead of Father’s Day, blending bourbon with meaningful connection BARDSTOWN, Ky. (April 29, 2026)  — Bardstown Bourbon Company is introducing  Bourbon Gifting Reimagined , a first-of-its-kind innovation in American whiskey that transforms how consumers personalize and share a bottle. While NFC technology has appeared in packaging before, it has never been deployed at scale as a secondary, consumer-driven gifting application—until now. Launching ahead of Father’s Day, the program allows consumers to apply a premium NFC sticker to any bottle and attach a custom message, photo, or video that lives directly with the gift. With the simple tap of a smartphone, the recipient unlocks a personal experience created by the giver—turning a great bottle into something that lasts well beyond the pour. While spirits brands have historically used connected pa...

Dark Arts Whiskey House & Alchemy Lab just celebrated their 3-year anniversary.  The former Wilderness Trail blender and his team of whiskey scientists have created a sizeable footprint in just a few years, trailblazing unique and welcoming expressions, blended expertly. If you haven't tried Dark Arts yet due to distribution in your state, you need to get on their website and check out a bottle or two.  They're all very unique and the combination of flavors leave you scratching your head - in a good way! This is the Dark Arts Straighr Rye Whiskey Finished in Maple Syrup Barrels with Toasted Amburana Oak Staves.  Sure, it's a mouth full, but it's also... well, a mouth full!  Better known as Ripple Rye II, this is a 7.5 year MGP sourced whiskey, finished under the direction of Macauley Minton, resulting in tons of flavors. Bright copper color with aromas of freshly baked Biscoff cookie, vanilla frosting and ripe red fruits.  The maple is there but not overwhe...

  Since 1987, DeBrand Fine Chocolates has been a professional confectioner, creating delectable chocolate treats from the finest ingredients.  They use fresh, local sources as well as top tier imports from France, Belgium, Switzerland and other global regions.  Their success doesn't just hinge on their outstanding chocolates, but is also credited to their exceptional customer service.  "The Golden Rule" isn't a motto for a t-shirt - it is how they operate daily. DeBrand is truly a family affair.  Founder Cathy Brand Beere is living every entrepreneur's dream and she gets to share that with her husband the three daughters, all of whom work for the company.  Drink The Bottles recently partnered with DeBrand Fine Chocolates to incorporate their luxury chocolates into the DTB lifestyle - the experience surrounding the drink.  This includes food, ambience, luxury, design and travel.  We are looking forward to showing you how DeBrand Fine Chocolates wi...

Jack Daniel’s Debuts High Proof, Small Batch Rye from Three Unique  Barrelhouse Locations  Five batches of barrel-proof Tennessee Rye Whiskey from Coy Hill, Boiler Hill, and Fire Brigade Fields are available beginning this month in very limited quantities at the distillery’s White Rabbit Bottle Shop Lynchburg, Tenn. (April 21, 2026) – The Jack Daniel Distillery today announced the very limited release of Jack Daniel’s Special Release Small Batch Rye, which consists of five high-proof batches of Tennessee Rye Whiskey sourced from Coy Hill, Boiler Hill, and Fire Brigade Fields barrelhouses. Presented at barrel proof in 375 mL bottles and proof points ranging from 142.7 to 146.1, the special release represents some of the most unparalleled and limited Tennessee Rye Whiskey to emerge from the Lynchburg distillery. A total of 129 Tennessee Rye Whiskey barrels with entry dates spanning 18 months (from February 2016 to August 2017) were matured for an average of 10 years across thr...

  "I'll have a Disaronno and Sour" are words echoed daily by thousands of spirits enthusiasts around the world.  About twenty-five years ago when I was looking for an elevated cocktail to impress those within earshot, I uttered the same words.  And I fell in love with Disaronno. Did you know that Disaronno Originale is the world's favorite Italian liqueur?  This gem is 500 years old and was born in Saronno, Italy, where it became a reality from a secret recipe inspired by artist Bernardino Luini.  The rich classic Italian almond-flavored drink, which has proudly delighted countless tastebuds for centuries, gets its name from the Italian word 'amaro' (bitter).  Amaretto translated is "a little bitter". Amaretto traces its roots to Saronno, Italy and is sometimes made from a blend of apricot kernels, bitter almonds, peach stones or almonds.  This incredibly versatily amaretto liqueur is bottled at 28% ABV and is showcased in its iconic and familiar pac...

  BUFFALO TRACE DISTILLERY CONTINUES TO PUSH THE BOUNDARIES OF BOURBON AGING WITH OLDEST BOURBON TO DATE FROM THE AMERICAN DISTILLERY: EAGLE RARE 30  The World’s Most Award-Winning Distillery advances its exploration of extended maturation, setting a new benchmark for ultra-aged American whiskey FRANKFORT, KY  (April 16, 2026) –  Buffalo Trace Distillery today unveils  Eagle Rare 30 , its oldest age-stated bourbon to date, marking a significant milestone in its ongoing exploration of extended maturation. Building on the 2023 debut of  Eagle Rare 25  – also returning alongside this release – the whiskey represents the second expression aged within the Distillery’s experimental Warehouse P, where time and environment are pushed to their limits. The result is a rare study in patience and precision, underscoring Buffalo Trace’s ability to transform aging from a constraint into a defining signature and, in doing so, to reshape expectations of what ultra-age...